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United Way
Year-Round Communications Tool-Kit

Welcome to the Online United Way Campaign Tool-kit. Here you will find all the necessary tools and materials to run a successful campaign and year-round communications program. If you need something and it is not listed below let us know.

Many files listed below are in .pdf format, which requires Adobe Acrobat Reader to view and print.
Click here to download the newest free version of Adobe Acrobat.

INTRODUCTION LETTER & PACKET
Basic Steps for Preparing for Campaign
CAMPAIGN MATERIALS
PRINT
Brochure Cards (Multiple sizes like tabs in a folder)
Posters (Three total)
Increase Your Gift Now Poster (Soda Machine Poster)
Postcard
Invitation for Kick-off Event (customizable) TEXT
Invitation for Kick-off Event (customizable) IMAGE
Special Events Poster (customizable)
Table Tents (Two total)
Table Tent ($1 More a Week)
PLEDGE CARDS
Employee Pledge Form in English
Employee Pledge Form in Spanish
Corporate Pledge Form
LOGOS (General, Initiatives, Guidlines for Use)
Give. Advocate. Volunteer. LIVE UNITED. CMYK.tif
Give. Advocate. Volunteer. LIVE UNITED. RGB.jpg
LIVE UNITED.jpg
Guidelines for logo usage
POWERPOINT PRESENTATIONS
Impact of Your Donation - Why Give
Generation Y Presentation - Geared Towards Youth
INTERCOMPANY COMMUNICATIONS
General Campaign Ask from CEO
Sample CEO Endorsement Letter
Ask to Leadership Givers from CEO
Quick Blurbs about UW for Newsletters/E-newsletters
- General, Imagination Library, Birth to Work, Agencies
- Download photos from UWQC's Flickr account
TALKING POINTS
Impact of Donation
Impact of Donation Increase
United Way "Fast Facts"
FAQ in the Workplace
VIDEOS
2010 Campaign Video
LABOR ENDORSEMENT LETTERS
AFL-CIO
American Federation of Teachers
BCTGM Union
CWA
IBEW
Musicians
National Assoc. of Letter Carriers
National Post Mail Handlers
Plate Printers Die Stampers Plate Markers and Engravers
Seafarers
Teamsters
UAW
USW
RETIREES
One Card
Pledge Card
LOYAL CONTRIBUTORS
One Card
Poster
Form
Thank You Card 1 (2-sided)
Thank You Card 2 (2-sided)

IDEAS FOR IMPROVING CAMPAIGN (FRESH IDEAS)
BEST PRACTICES
Basic Steps for Preparing for Campaign
Ideas to Increase Participation
Ideas to Increase Average Gift
Ideas to Encourage More Leadership Givers
Sample Agenda for Leadership Giving
Ways to Increase Corporation's Gift
Send us YOUR ideas!
SPECIAL EVENTS PACKET
Doing a Special Event Right - Tips & Tricks
Special Events Poster (customizable)
CAMPAIGN VOLUNTEER RESOURCE CENTER
Job descriptions for Division Chair / AE / ECC
AE Training Agenda
Sample AE report
Sample Company Giving History
Corporate Pledge Card
Sample letter of AE recruitment
YOUR GIFT MATTERS - The Power of $10 Million Dollars
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